Profit Mastery Horicon Bank

Presented by Horicon Bank

Profit Mastery Bootcamp

Two days with Horicon Bank to learn how to read your numbers, find the profit hiding in them, and manage by cash flow. Join 250,000+ owners trained on the Profit Journey.

Register Now → What's included

August 5 and 6, 2026 · Milwaukee, WI · In person

When

August 5 and 6, 2026
Wed 8:00 AM to 5:00 PM
Thu 8:00 AM to 4:00 PM

Where

Milwaukee County Zoo
Peck Welcome Center
10001 W Bluemound Rd, Milwaukee, WI 53226

Cost

$495$895
Horicon Bank rate

Milwaukee County Zoo
Harbor Seal, Milwaukee County Zoo
What you get

A two-day bootcamp, plus a year to review it.

  • ✓ Two-day live, in-person bootcamp
  • ✓ One-year access to the self-paced PMU course, to re-review any concept
  • ✓ Participant's workbook and digital guide
  • ✓ Downloadable tools and templates
  • ✓ Certificate of completion
Register Now →
Who should attend

Built for owners who want to command their numbers.

Running a business is hard. Nearly half of small businesses don't make it past five years, and today's volatility raises the stakes. Profit Mastery gives owners the tools and confidence to manage by the numbers, spot opportunities, and stay in control. Think of it as the road map most owners never got. You'll leave with practical resources that belong in every owner's toolkit. And yes, you'll laugh too.

What you'll learn

Your numbers tell a story. We help you read it.

Read the story your numbers tell

Learn how to read a P&L, balance sheet, and cash flow statement, and understand exactly what each one is telling you about your business.

Find the profit hiding in your numbers

Most businesses leave money on the table. Spot the leaks in pricing, margins, and expenses, then turn each one into real bottom-line gains.

Master the rhythm of your cash flow

Profit on paper isn't cash in the bank. Forecast, plan, and protect cash flow so growth never outpaces what the business can support.

Make decisions backed by numbers

Stop guessing on prices, hires, and investments. Walk away with a repeatable framework for confident calls in any economy or stage.

See what others are saying

Owners and bankers, in their own words.

★★★★★
"I have hated numbers forever! I always made excuses to not get involved in the financial aspect of our family business, but with everything that's happened this year, it was imperative for me to get a grasp on the numbers."
Computer Data Services, LLC Ohio
★★★★★
"I have been in banking and lending for 35 years. In spite of this I felt the training was excellent and had several ah-ha moments."
Bank Client Wisconsin
★★★★★
"Because of this course, I can now look at my financial records and tell you how much I made this week, month or year."
Aubree Abernethy Forget Me Not Floral Design
Keep going after the bootcamp

Get the Profit Move newsletter.

One Thursday email that keeps your numbers sharp, read by 22,000+ owners.
Free to join.

Keep the momentum

Ready for the full system? Join PM Pro.

The bootcamp teaches the method. PM Pro keeps it running, all for one flat annual price.

Full PMU curriculum

The complete course, plus the exam and certificate.

PM Pro Toolbox

13-week cash forecast, KPI scorecard, pricing calculator, and more.

Live bootcamps and workshops

Quarterly virtual cohorts and monthly mini-workshops, free for members.

Monthly office hours

Live group coaching with the Profit Mastery team.

The owner community

Compare real numbers with owners who run businesses like yours.

Newsletter and scorecard

The weekly Profit Move, plus a quarterly scorecard refresh.

Members attend every PM-hosted workshop free. Non-members pay up to $149 a seat.
See PM Pro
Questions

Before you register

What's included in my registration?
The two-day live bootcamp, one year of access to the self-paced PMU online course so you can re-review any concept, the participant's workbook and digital guide, downloadable tools and templates, and a certificate of completion.
Is this discounted for Horicon Bank customers?
Yes. The $495 rate shown is the Horicon Bank rate, and it is applied automatically when you register through the button on this page.
Do I need an accounting background?
No. Profit Mastery was built to teach owners with zero accounting training. We translate the numbers into plain English and show you exactly what to do next.
What is Profit Mastery?
Profit Mastery is the financial operating system for small business owners. The method has been field-tested for 40+ years, with 250,000+ owners trained and used by SBDCs in every U.S. state.
What if I can't make both days in person?
The bootcamp is best live, but your registration includes a year of the self-paced PMU course, so you can catch up or review any lesson on your own time.

Save your seat for August 5 and 6.

Two days with Horicon Bank to master your numbers.

Register Now → Explore PM Pro

Questions? Email [email protected] or call (206) 284-5102.