Profit Mastery®
Keynote Speakers


Profit Mastery® Keynote Speakers are always the top-rated speakers at any convention we attend because of the overwhelmingly positive response to our plain-English, practical, and funny approach to giving business owners the tools to succeed.

With our sights on delivering a unique blend of motivation, information and humor, Profit Mastery® Keynote Speakers bring "numbers know-how" to life. We'll kick-off your convention with the right tone and create the curiosity and energy you're looking for.

We will take care to understand your business and your goals and we are always happy to tailor our keynote presentations to tie directly to your convention theme or industry environment.

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Steve LeFever, MBA, CFE, Chairman and Founder
Profit Mastery®

Click here to view Steve's Keynote brochure

Steve LeFever, part comedian, part financial manager, former commercial banker, current entrepreneur ― and 100% world-class presenter. Steve drives home his message with a no-nonsense, laugh-out-loud approach that makes him the top-rated presenter at virtually every conference he attends.

Driving financial discipline and initiating change in diverse types of organizations (distribution networks, trade associations or franchise groups to name a few) can be a big
challenge ― and in this area, Steve LeFever can do it like no one else. The thousands who hear him speak every year applaud his distinct "tell it like it is" perspective on independent business, financial management, and commercial banking. But it's his interaction and connection with his audiences that brings his message home.


Whether your goal is to hit a “home run” with a keynote convention presentation, to introduce Profit Mastery’s® trademarked Fiscal Physical® process to your network or inspire your corporate staff to build stronger relationships with your members or customers ― Steve will do the job.

I have had so many people tell me how much they enjoyed your presentation style, particularly your sense of humor. (Some were absolutely amazed that they could have a financial address delivered in such an entertaining fashion!) Even now, some six months after the event, I still hear convention delegates singing your praises.
— Paul Waite, CEO, Australian Newsagents' Federation

Lisa Hafetz, Associate/Facilitator
Profit Mastery®

Lisa Hafetz is a Certified Franchise Executive, was a CPA in the state of Pennsylvania and has a Bachelor’s degree in Accounting from Penn State University.  Lisa is the owner of LMH Advisory Services, a consulting and coaching business, located in Southeast Florida.  Her company works with larger corporations in a consulting capacity and with small business owners as a business coach.  Additionally, Lisa works with Profit Mastery® as a Profit Mastery® Presenter and a Performance Group Facilitator.

Prior to becoming a business owner, Lisa created a Financial Consulting Department for Granite Transformations.  In that role, Lisa conducted annual benchmarking that included results from all of franchisees in the U.S. and Canada and developed best practices within the network allowing the unit operators to drive improved profitability.

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During Lisa’s time with Granite Transformations, Profit Mastery® was brought in to provide Financial Education classes to the franchisees, conduct benchmark studies and to implement their financial performance group process. Profit Mastery® and Lisa’s one-on-one consultation with the franchisees was often described as “the best service ever provided by the franchisor.”  


Meet some of our Clients