Newsletter
About
Profit Mastery Graduate School of Banking

For the bankers in Colin's GSB elective

You spent two days
on the numbers.
Here's how to keep going.

Thanks for having me in your elective at the Graduate School of Banking. Grab both days of slides below, then sign up for The Profit Move and I'll keep sending the ideas that make you a sharper lender and a real resource for the owners you bank.

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Colin King, CPA, CFA · Using Financial Statements for Better Credit Decisions
GSB Madison, August 2026

From your class

Get Colin's slides.

Both days, yours to keep. Go back through the ratio scorecard, cost structure, break-even, and the magic number any time.

Day one

Using Financial Statements for Better Credit Decisions

The full day-one deck. Open it, present it, or download it.

Open day one →
Day two

Using Financial Statements for Better Credit Decisions

The full day-two deck. Open it, present it, or download it.

Open day two →
Keep the class going

Get The Profit Move.

One Thursday email on cash, margin, and reading the numbers. The same street-level version you got in class, read by 22,000+ owners and the people who bank them. Free to join.

The class you just took

Same method Steve brought to GSB, refreshed for today's numbers.

Colin's elective is Using Financial Statements for Better Credit Decisions. He took it over from Steve LeFever, who taught the Profit Mastery method at GSB for years before him. What you worked through is the banker's cut of a system that 250,000+ owners have now run.

The point was never to memorize ratios. It's to read a borrower's story fast, spot risk earlier, and structure a smarter deal. Then hand the owner the same lens so they get more bankable.

  • ✓Reading the financial story without an accounting background
  • ✓The operating cycle and trend analysis
  • ✓Building a one-page ratio scorecard
  • ✓Cost structure: fixed, variable, and contribution margin
  • ✓Break-even and the magic number multiplier
  • ✓Turning the numbers into a profit-improvement plan
Colin King
Your instructor

Colin King, CPA, CFA

Elective instructor, Graduate School of Banking · CEO, Profit Mastery

Colin teaches the financial-analysis elective at GSB and runs Profit Mastery. He is a CPA and a CFA, but the credentials are not the point. What he is good at is the thing most finance people are not: making the numbers make sense to the person who signs the front of the checks.

More about Colin →

Why it matters at your bank

A borrower who reads their own numbers is a better borrower.

When owners understand their financials, your files get cleaner, your surprises get fewer, and the next need comes back to you.

Educate the owner

They learn to read their own numbers.

Cleaner numbers

Better books, real forecasts, fewer blind spots.

Better loans

Stronger files, smarter structure, lower risk.

Deeper relationship

You're the advisor, not just the lender.

Educate once, and the loop keeps paying you back.

Explore Profit Mastery

Some for you. Some to hand your borrowers.

The Profit Move

Our Thursday newsletter. One sharp idea on cash, margin, and reading the numbers. Free, and read by 22,000+ owners.

Read it →

Free tools

Run the Financial Health Scorecard yourself, then share it with a borrower to start a better conversation. Cash runway, break-even, and markup versus margin too.

Try the tools →

Bring PM to your bank

Refer, sponsor seats, or host a co-branded cohort for your business clients, with none of the teaching on your team's plate.

See how it works →

For your clients

PM Pro and the PMU Virtual Bootcamp: the membership, tools, and live cohorts your business clients can join to command their cash year-round.

Explore PM Pro →

Stronger borrowers, without adding to your team's plate

You bring the room and the relationships. We bring the curriculum and do the teaching, co-branded with your institution. Start light by referring, sponsor a few seats, or host a full cohort under your bank's name. Your clients stay yours, and we put that in writing.

Book a fit call
What bankers say

From the people who bank owners.

40+
years field-tested
250,000+
owners trained
22,000+
on the newsletter
★★★★★
"I have been in banking and lending for 35 years. In spite of this I felt the training was excellent and had several ah-ha moments. I took this class at GSB in Madison literally 25 years ago and remember it as one of the best courses offered."
Bank Client Wisconsin · GSB alum
★★★★★
"Profit Mastery will make me a much better banker, and a true resource for my clients. I will be a life-long advocate of your teaching."
Ralph Cumbee President, First Community Bank of America
★★★★★
"Colin was great. He was happy and excited about the subject, and he was very easy to listen to. So far, I've enjoyed his class the most out of the 2 years I've been here so far."
Graduate School of Banking Attendee

More from owners and partners →

Good to know

Questions

Is Profit Mastery for the owners I bank, or for me too?
Both. The method makes you faster at reading a borrower's financials, and it's the same system you can hand an owner so they get more bankable. That's the whole loop.
Do I need an accounting background to use this?
No. Profit Mastery was built to teach owners with zero accounting training, which is exactly why it works as a lender's lens too. Plain English, then what to do next.
What does it cost to bring Profit Mastery to my bank?
It depends on which path fits. Referring is free to join. Sponsored seats and hosted cohorts are scoped to your group size and format. See Profit Mastery for banks or book a fit call and we'll scope it.
Is the newsletter going to sell to me every week?
No. It's one practical idea on cash, margin, or reading the numbers. Teach first, sell last. Unsubscribe any time.
Can I share the slides with my team?
Yes. Both decks are yours to keep and share inside your institution.

Keep the momentum from GSB going.

Two minutes now, and the newsletter, the tools, and the next invite come to you.

Get The Profit Move Bring PM to your bank

Questions? Email [email protected] or call (206) 284-5102.